Showing posts from June, 2011

Battle of the Brands: Borders vs. Whole Foods

Remembering "Transparency College"

Marketing government to an ambivalent public

On the Facebook-ification of Government (Transparency Starts With Ourselves)

Diagnosing the system, then using success as a surgical scalpel

How do you change a personality trait that helps you?

10 Social Media Safety Tips for Government Employees

Paying by the word is like a haircut at Shop-Rite

Old: "Fear of Failure" ---> New: "Managed Risk"

Who are we writing for?

Leverage Your Employees’ Personal Brands for Mutual Benefit

Transparency is more expedient than lying

10 Suggestions for More Efficient Government

5 Drinks for Dieters Who Hate Water

10 Trends I'm Watching Now

7 Smart Tricks Brands Use To Make Us Spend (Wired, July 2011)

My new video on personal branding (30 sec.)

Personal Branding: Advanced Shamelessness Required

Just Do Something

5 Signs You've Found Your Personal Brand

Social media as a social sickness