10 Leadership Lessons From "The Walking Dead" Season 5 Finale

Why We Love To Hate "Public Affairs"

"Our World of Brands: He Says, She Says" Now Available (2001)

What It's Like To Live With A Writer

"Race Together": Flawed, But Brilliant

"Why Do You Care?" The Walking Dead S6 E5

What The Public Wants From A Government Twitter Account

A personal comment on - content and process

What Is So Shocking...

On The Use of Memes In Government Communication

Steal This Idea - "The Closet"

The Things We Don't Blog About

"The Pie Gets Bigger When You Share"

The Language Of The People

"The Walking Dead" As A Commentary On Community

The Epiphany - Brand Exists ONLY In Interaction


Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, and, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.