Posts

Invested In The Mistake

Your Brand Is No Good If It's Rotten Inside

We Need An Enemy

5 PR Lessons Inspired By War

On The Verge of A Major Breakthrough (New Slideshare Presentation - June 23, 2013)

Paranoia, Self Destroyer

Change Happens When? 10 Conditions

The end of corruption is followership

Transparency & Secrecy Can Coexist

Communication: velvet glove or iron fist?

New Slide Presentation: What It Means To "Think Brand First"

Personal Social Media Activities & The Federal Employee - 10 Practical Considerations*

Preserving Your Personal Brand When The Organization Is In Crisis

Applying the "7 Truths" To Communicating Re: Sexual Harassment In The Military

Rhetoric Creates Reality and Other Laws of Communication That Government Ignores

Who government communicators compete with

The 10 Stages Of Every PR Crisis & Some Thoughts On How To Handle Them

5 Observed Laws Of Pricing

The Issue Is Accountability, Not Privacy

7 Truths Re: Communicating Controversy

Marketing, Lies & The Culture Of Personal Truth

Validating The Other Person - A Key Communication Skill

To Make The Organization Transparent To Itself

Thoughts On The "Deviance" Of Employees Who Speak Up

About

Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, www.AllThingsBrand.com and www.DannielleBlumenthal.com, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.