3 Sales & Marketing Lessons You Must Know

If we really cared about innovation...

Thoughts on what makes an innovator - in the public sector, private sector, & the organization

Reflections on the first year

Data vs. Feelings (What Seems Irrational To You Seems Very Rational To Me)

You Can't Manipulate The Public's Emotions & 4 Other Lessons For Law Enforcement Public Affairs

Do Government Employees Have Freedom Of Speech?

Words Tend To Have The Opposite Effect

Leadership When There Is Nothing To Say

Brand Values: Be Consistent, Not "Nice"

8 Branding Opportunities Most Marketers Ignore

Prepping For Disaster -- Alone

5 Ways To Assure Your Place In The Moneyless Future (Bitcoin)

Mark Zuckerberg Wants To Know: Why Are Leadership Speeches So Boring?

What Leadership is NOT

Everything Begins With A Tracking Number

A false kind of liberation: 10 one-sentence stories

Misc. Lessons - April 10, 2013: Emotional & Rational Intelligence

Big Data, Big Fear, Big Potential

Branding Takes Time: J.C. Penney Edition

In With The Awesome, Out With The Jerks

Blog Life vs. Real Life & "The Matrix"


Print Mailers Must Have A Coupon: 7 Lessons in Marketing, Management and Life

Communicators: Know When To Shut Up

Reebok's Brand Confusion

Who Do You Think You're Fooling? (A Meditation On Authenticity)


Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, and, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.