Friday, June 1, 2012

10 Brand Characteristics You Don't Want

1. Untrustworthy
2. Self-promotional
3. Backstabber
4. Disrespectful
5. User
6. Unreliable
7. Flaky
8. Arrogant
9. Abusive
10. Naysayer

What would you add to this list?

Or its opposite?

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