Posts

Be A Passionate Advocate For Yourself

The New Demographic: People Who Can't Keep Up

The Wrong People Are In Charge Of Marketing

Sell Your Heart, Not Your Product

Communication, Marketing, Branding: The Difference?

Ignorance vs. Incompetence: Mastering The Leadership Learning Curve

Harness Hallway Chatter The Right Way

10+ Words To Use Besides "Branding"

To Build A Brand, Ask "Where's The Party?"

Learning to Succeed In A New Job

Does Your Brand Leave People Asking, "So What?"

Is Academic Thinking Blocking Your Brand?

H&M and the Ethics of "Disposable Marketing"

Pearl Perry Reich Doesn’t Speak For Me

About

Dr. Dannielle Blumenthal is an author, independent brand researcher, and adjunct marketing professor with 20 years of varied experience. An avid researcher and prolific, creative writer, Dr. Blumenthal's interests span communication, marketing, qualitative media content analysis, political rhetoric, propaganda, leadership, management, organizational development, and more. An engaged citizen, she has for several years worked to raise awareness around child sex trafficking and the dangers of corruption at @drdannielle on Twitter. You can find her articles at Medium, www.AllThingsBrand.com and www.DannielleBlumenthal.com, and she frequently answers questions on Quora. All opinions are Dr. Blumenthal's own.